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Unified Communications is a term used a lot nowadays, frequently cited by leadership teams, whenever the conversation turns to strategies for making things ‘better’ and ‘more productive’.  And that is a fair assessment for managers to make.

Unified Communications does indeed improve the way daily operations are handled, so it is helpful to understand why.

Many smaller to medium sized businesses can sometimes overlook Unified Communications as a viable strategy, specifically those under the assumption that they are simply too small to benefit. However, the reality is actually very different.

Unified Communications brings together a company’s various lines of communication, including; telephony, email, video conferencing, instant messaging and web chat.

Unified Communications can also integrate with various company-wide systems, such as collaborative applications for sharing and co-authoring documents and systems for billing, accounting and customer relations management.

Unified Communications can be managed on premises, or more commonly these days via software hosted in the Cloud as a service, typically referred to as UC as a Service (UCaaS). In either case, a single suite of software allows for seamless unification of all your communication channels.

There are 5 key Unified Communication benefits to SMEs:

1. Unifies Your Workforce

Maintaining multiple systems for different aspects of the work environment, only serves to make collaboration more difficult.

Even across smaller to medium sized businesses, it is important to make sure teams are always connected and in sync. Having a Unified Communications infrastructure keeps everybody aligned, regardless of whether they are on the other side of the office, or the other side of the country.

2. Better Scalability

When lockdown first hit, many businesses found their existing systems unable to cope with remote workers suddenly trying to use them simultaneously. This was because these systems were either too limited, or not designed for remote access to begin with.  Now of course flexible and remote working have become the norm for many, with Unified Communications helping to make this both technically possible and financially affordable.

Cloud based Unified Communications can quickly scale to accommodate changes inside, or outside a business. For growing SMEs, this is particularly useful, as it allows businesses to increase operations, without worrying about compromising performance.

3. Improves Flexibility

Because all communications are managed via a single platform, users can move effortlessly between devices and operating systems. This provides incredible flexibility and means that employees can switch seamlessly between messaging, live audio, and video. It also prevents users from being denied access to certain work documents or files, whenever they do not have a specific device to hand.

4. Strengthens Business Security

It is far easier to maintain a single platform’s security, than it is to secure multiple applications and user accounts. By reducing the number of logins an employee is required to make, you are also decreasing the likelihood that one of those systems will be compromised, due to poor passwords usage. On top of that, UCaaS typically comes with additional cybersecurity and various encryption protocols, specially designed to prevent fraudulent activity and data loss.

5. Improves Customer Service

Customers expect a seamless experience whether they call, message, or email. Unified Communications makes it easier for businesses to provide an exceptionally high level of consistency, regardless of where, or how these interactions occur. Add to this some of the productivity benefits we have already listed and businesses can better satisfy their customers, without drastically increasing resources.

Here at Connecting 4 Business, we understand that communication is the lifeblood of any business, or organisation. Whatever the nature of your business, it is important to have the right infrastructure to support those lines of communication at every level.

We deliver tailored solutions that are designed to nurture your communications, improve operations and strengthen your business. We then bolster this with 24/7/365 dedicated technical support and customer service. We will not have you on hold for hours trying to get hold of an agent, as you will have a dedicated Account Manager, who is supported by a full technical and engineering department. Our goal is to keep you always connected and communicating. We build trusting relationships that last, by taking ownership and with everything handled under one roof.

Get in touch with our team today and see how we can implement Unified Communications across your business.

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